Arabian Ceramics

Open new channels for their B2C customer and improve accessibility for B2B customers.

Arabian Ceramics – Casestudy

The ask

Arabian Ceramics, founded in 2006, is one of the Middle East’s largest producers of ceramic tiles and porcelains. They want to create immersive experiences through conceptualization and design that will meet the needs of customers and turn them into a reality.

Arabian Ceramics mainly serve in Saudi Arabia and are exporters for Europe as well.

For almost 14 years, they have been designing and manufacturing floor and wall coverings for public, commercial, and residential settings.

Their company was only operating in an offline mode, and they wanted to open an online store.

Common issues faced

  • There was no eCommerce website for the company. They only had the enquiry website.
  • They were solely functioning through their physical stores, but they wanted to expand into the B2C sector as well.
  • The existing website was allowing B2B customers to only enquire about the product. They couldn’t interact more with the business and transaction completion was taking longer time.
  • B2B customers’ purchasing habits were changing with time, and demand for online stores was growing.
  • Arabian Ceramics wanted to create a better platform for B2B customers.
  • Their B2B partners included architects and interior designers and they wanted to further explore the monetization through these customers.
90

Increased Traffic

50

Increased Conversion

60

Increased Revenue

Arabian Ceramics – Casestudy

The solution

We digitally revamped the current business and expanded it into the e-commerce market. We designed a website with an aesthetically attractive user interface, seamless navigation, and an intuitive user experience.

Arabic Ceramics’ new eCommerce store has attracted new B2C clients as well as onboarded existing B2B customers.

We performed ERP and Microsoft dynamics integration for Arabic Ceramics.

Arabian Ceramics – Casestudy
Arabian Ceramics – Casestudy

Responsive layouts

We designed the website that can be accessed with equal device from any device. The website pages we responsive and layouts.

were consistently designed for the ease of use of the customer. Customer convenience was addressed with the responsive website.

Arabian Ceramics – Casestudy