17 Best eCommerce Tools for Customer Loyalty Programs in 2021

16 Best eCommerce Tools for Customer Loyalty Programs in 2019/20

Loyalty brings more real-time transmission; eCommerce loyalty programs are one of the best emerging loyalty rewards programs that increase retention, buying frequency, customer’s life-time referrals, and value-added loyal card systems.

The eCommerce market is enlarging like anything, and it’s cheaper to get past clients to purchase for very next time rather than finding new clients; thus eCommerce loyalty programs will directly flourish your business by retaining your client-base seamlessly.

Customer Loyalty programs are creditable up to 12x as much as their first purchase; on an average repeat customer spends 69% in their mid (30th to 35th months) of relationship. Hence, it has been deliberated that loyalty programs make eCommerce businesses more likely to keep on with companies for a longer run. 

Loyal customers are like pillar or lifeblood for any of the business; Customer Loyalty programs Ideas proffers a higher level of motivation for users to register themselves, come back, and spend more that will create powerful connections.

Engaging with customers can be accomplished on a variety of levels; though a good Loyalty program will not only retain your previous clients but also aids you to reach other business objectives likewise making social media campaign more active, and sharing your content by more and more mankind.

Nowhere the concern up is: “How you will dope out Best loyalty program which is conceivably worthy to rely upon for retaining your loyal customers for keeping them in the long run?”

Generally, Loyalty program strategies depend on many vital factors that turn into valuable customer reward programs with the help of best eCommerce software. Let’s kick off some of most them:-

HOW WILL YOU STRATEGIZE LOYALTY PROGRAMS FOR YOU? 

UNDERSTAND YOUR CUSTOMER INTENSIVELY

Compassionating customer’s needs, their further steps, and expectations will guide you for creating beneficiary loyalty programs. So far, this is obvious that many loyalty programs failed by not justifying their agenda behind a solid foundation.

Thus, this is so vital to get an exact understanding of your targeted-audiences before defining loyalty programs for your business.

ecommerce development company

DEFINE SUCCESS FACTOR

Keep your eye on success factors which influence brands loyalty are truly essentials; one of the top three reason or factors are (Survey by 2017 COLLOQUY for loyalty census):

— Simplistic use [53%]

— Great discount offer [39%]

— Easy to Recognize [37%]

Why loyalty programs.jpg

BRANDING YOUR PROGRAM

Focusing on your complete experience in the industry is generally the best way for defining rewards programs. One of the big brands like Starbucks, Mocha, and others conceive things that represent customers how saliently they take loyalty programs are.

Some of the major aspects like: give a name of the programs which put your business distinguish from others, Correlates your program design, tone, and contents to the rest of your brand image 

KEEP THE OFFER FRONT AND CENTER

As more visible your reward program, as much attention you will catch of your customers. Home page banner, emails, other onsite areas will be aided for enlarging visibility.

DESIGN IT SIMPLE YET DIGNIFIED

Designing simple yet significant reward programs are more worthy; this is why the KISS principle stated. It must follow advice, exceptionally when you are planning to introduce rewards for the first time for your inactive members. 

So keeping is basic aka recognizable will leads to focused customers for making more purchases, referring friends, and earning discounts.

UPHOLD TRANSPARENCY FOR THE BENEFITS

Best Rewards, Tiering up, or coins, points systems; none of each makes sense when it takes much effort to earn points or coins, or no one really likes to understand how this program works.

Doubts or confusions are never intentional; it’s by design of a program where the loyalty programs are forced up for compromising in the short term. Hence, unpacking the idea of clarity, even more, will gain more attention;

Try to design a dedicated page to explain how the program flow, Integration of redemption directly during the checkout are one of those that snatch noticeable.

KEEP REDEMPTION STEP WITH EASE

Redemption of earned points should be done with ease, nothing more frustrating or loyalty killing than earning points for discovering a complicated or chaos of rules, algorithms.

Thus, integrating seamless product redemption won the heart of your users, and vigor them to come again and again.

ecommerce development company

HOLD SINGLE ONE ASK FOCUS

Everyone loves choices…. up to some levels. Offering multiple choices will snag it to paralysis. 

Various options often subtract a sort of from the well-being rewards. So sometimes less is quite more worth. Keeping one offer at a time will lead to no-frills, no-hassle and chances will reinforce with styles of the brand.

TRY TO USE TIERS AS MULTIPLIERS

Best choice products proffer with a wide array of ways to earn points, consisting of user-generated content, review, feedback along answering queries.

Mentioned are magnificent ways for building community, and retain customers through BCP (Best Choice Products) are on a further level. BCP lets users multiple their points based on two VIP levels i.e. Bronze, Silver, and Gold.

OFFERS REWARDS USER-GENERATED FEEDBACKS

Fan base powers are one of the best ways for offering rewards on user’s positive experiences with a particular brand. Each of the company allows their members to receive points by publishing their brands on social platforms, more you will promote more you will earn the points.

It’s time to know more about well-benefited Loyalty programs that helps for retaining your customers in lesser time-span; we have collected the best eCommerce Loyalty programs software’s that helps in withholding customers for your business. Let’s take some insightful look at it…

BEST LOYALTY PROGRAMS TOOLS:

1. Antavo

Antavo is one of the leading customer retention software, that helps retailers and fashion business holders, it proffers personalized, meaningful experiences for fostering loyalty rewards cards in the recent era.

Antavo
Founded In 2012
Availability for Demo Fill details and get instant Demo
Core Capabilities Loyalty Logic
Gamification
Rewards
Campaigns
Profiling
Loyalty AI and many more
Offered Products Customer Data Management
Recognization Loyalty Programs
Loyalty Automation
Omnichannel Approach
Loyalty Program Types Earn & Burn
Tiered Programs
Perks Programs
Gamified Programs
Hybrid Programs
Integrations Marketing Automation:
Oracle
Dot Digital
Emarsys
Listrak
Salesforce
CRM:
Oddo
Salesforce Sales Cloud
Ecommerce:
Magento
Shopify
Shopify Plus and many more
Pricing Plan In-store Mobile Wallet Solution
In-store Loyalty Experience Kiosk
Ecommerce Solution
Loyalty 360 Solutions
Note: Contact sales team for Pricing
Real-time Benefits Improve KPIs
Gear up in-store experience via Omnichannel
Personalized Touch via customer profiling
Boost Marketing Automation
Make CRM actionable and others
Clientele LVR Privilege
Beerhawk Beer Tokens and many more
Official Website https://antavo.com/

2. Growave

Growave is an all-in-one marketing platform that helps businesses reach, engage, and convert their customers. The app offers various tools, such as Reviews, Wishlists, Q&A, Loyalty and Referral, Social login, Instagram galleries, and more. With Growave you can design both point-based and VIP tier-based rewards programs for your Shopify store.

Furthermore, the app promotes re-engagement by reminding shoppers to join the loyalty program, redeem points, and use available rewards through emails. So, if you’re looking for a Shopify app to help you build a loyal customer base, Growave is the best choice.

Founded In2014
Availability for DemoSchedule with just a few clicks
Top FeaturesLoyalty & Rewards
Automated emails
VIP tiers
Referral program
Loyalty points for low-valued currencies
Nudges and popups
Offered ProductsLoyalty programs
Wishlists
Reviews

Social login

Instagram
Q & A
PartnersThe4
Omnisend
Searchanise
300cbt
SSDC
IntegrationsShopify
Shopify POS
Pricing PlanStarter – $29/MEnterprise – $299/M
Real-time BenefitsEasy migration
Effortless integration
Simple to use
All under one dashboard
Excellent customer service
ClienteleKookai
Inkbox, Mustela, Dermalogica, Tupperware
Official Websitehttps://growave.io

3. AppVirality

AppVirality is second in our list; it helps you to retain customers with a specially designed eCommerce business strategies along with easy to go solutions that are widely available for Web and Mobile devices. 

AppVirality
Founded In 2014
Free Trial Availability  14 Days
Request a Demo Just a single click away
Top Features Auto Synced
A/B Testing Approved
Powerful Reporting
Custom Domain
Automate Rewards
Webhooks and Rest API’s
Offered Products Referrals for Mobile Apps
Referrals for Saas
Pricing Plan Mobile:
Custom- Contact Sales Team
SaaS:
Basic – $199/M
Growth – Custom [contact sales team]
Real-time Benefits Powerful User interface
Easy to use
Loyalty integration with ease
Seamless Rewards configurations
Advance Analyze and Optimization
Clientele Phone Pe
MakeMyTrip
BillMo
BigBasket
Redbus.in and many more
Official Website https://www.appvirality.com/loyalty-ecommerce

4. LoyaltyLion

LoyaltyLion is yet another benefited loyalty tools, it offers data-driven loyalty programs as unique as your brand’s demand. It increases customer retention and spends, and trusted by thousands of fast-growing eCommerce merchants globally.

LoyaltyLion
Founded In 2012
Availability for Demo Fill data and get an insightful view
Top Features Loyalty Points and Rewards
Meaningful Loyalty Interaction
Branded Loyalty experiences
Loyal customer advocates
Data-driven loyalty insights
Offered Industry Health & wellness
Beauty & Cosmetic
Fashion & Apparel
Integrations Shopify
Shopify Plus
Magento
BigCommerce
Shopify POS
Pricing Plan Small business – $159 /M
Classic – $399/M
Advanced – 699/M
Real-time Benefits Effortless Integration
Customization
Customer Communication
Increased Visibility
Analytics and Insights and many others
Partners BVACCEL
Oracle + Bronto
CODE
Diff
ELS Media
INVIQA and others
Clientele The Chive
Skinny Dip
Ancient Nutrition
The Hummingbird Bakery
100% Pure
Pulse
Official Website https://loyaltylion.com/

5. Capillary

Capillary founded back in 2008 with the aim of boosting up repeat sales with a personalized customer loyalty program that includes branding improvement, ensures existing customers to keep coming back via providing intelligent rewarding based on their behavior.

Capillary
Founded In 2008
Availability for Demo Contact Support Team
Top Features Customer Data Management
Campaign Manager
Data-Driven Marketing Management
Omni-channel Customer Engagement
Loyalty Program Management
Advanced Loyalty Program Platform
Offered Solutions Retails
Fashion & Apparels
Restaurants
Consumers Goods
Hypermarkets
Pricing Plan Connect with Sales Team
Real-time Benefits Omnichannel Data Capture
Deep Consumer Analysis
Automated Business insights
Retail Store Insights
Offer Intelligent Rewards
Personalize Customer Engagement
Journey Builder
Real-time Dynamics Offers
Streamline orders and management and etc.
Clientele Pizza Hut
KFC
Puma
Kalyan Jewellers
Aditya Birla Fashion & Retail
Aster Pharmacy and others
Official Website https://www.capillarytech.com/products/loyalty-plus/

6. Goody

Goody opens up a new opportunity in 2013, it proffers full-stack solutions for the loyalty program, marketing, and CRM in one shot, with feature-rich reward programs which assist some of the renowned brands for accomplishing their objectives.

Goody
Founded In 2013
Availability for Demo Just a one click away
Top Features Loyalty & Rewards
Coupons
Customer Management
Ecommerce Marketing Automation Software
Customer Feedback & NPS
Reporting & Analysis
Offered Products Loyalty Program
Rewards Program
CRM
Marketing Automation
Net promoter Score
Enterprise
Hardware
Integrations Kounta
Cin7
MailChimp
Shopify
Magento
Vend
Bepoz
Minfos
ShortCuts and many others
Pricing Plan Basic
Professional
Enterprise
Note: Contact sales team for Quotation
Real-time Benefits Create & manage rewards
Cross-promote business
Encourage customers to revisit
Easy Redemption coupons
Customer Segmentation
Monthly digest reminders
Store & client level Tracking and etc..
Clientele Lawrenson Group
McCafe Rewards
Antdote Pharmacies
Host Accommodation
Caltex Petrochem and many others
Official Website https://goodyhq.com/

7. Pobuca Loyalty

Pobuca stands out with powerful loyalty solutions, which are useful for building customer loyalty that develops and grows repeat customers along with business growth.

Pobuca-Loyalty
Founded In 2000
Availability for Demo Yes, Available
Top Features Campaign Management
Survey & Landing Pages
Website Tracking
Loyalty & Rewards
Customer touchPoints
Advanced Reporting
 Predictive marketing
Proximity marketing
Pricing Plan Standard
Enterprise
Note: Contact to Sales Team
Real-time Benefits Customer Segmentation
Customize survey and Landing pages
Tracks online activity
Customer behavioral analytics
Clientele Schneider Electric
Henkel
Blugr
GANT
Vero and other
Official Website https://loyalty.pobuca.com/

8. Loopy Loyalty

Loopy Loyalty platform will marketize your brand alongside your customer’s credits card in Apple Wallet and Google Pay, Loopy is best aka complete loyalty solution for increasing customer loyalty via digital stamps.

Loopy-Loyalty
Founded In 2012
Schedule Live Demo Available
Free Trial Accessibility Yes
Top Features Live in 15 minutes
Mobile Wallet Enabled
Caters Loyalty & Traffic
No POS Needed
Advanced Customer Insights
Data Integrity
Location-Based Messages
Unlimited Cards
Loyalty Program Types Coffee Shop Rewards Card
Restaurant Loyalty Card
Hair Salon Loyalty Card
Massage Parlor Loyalty Card
Dog Walking reward Card
Surf Lessons Loyalty Card
Pricing Plan Starter – 15$/M
Growth –  39$/M
Ultimate – 50$/M
Real-time Benefits Sufficient clutter in the customer’s wallet
Personalization as its best
Mobile Wallet Benefits
Clientele Beamer’s Coffee Bar
Bojangles Coffee House
Official Website https://loopyloyalty.com/

9. TapMango

TapMango is one of the best comprehensive, fully-customized, flexible, and scalable customer loyalty programs in the current market era that caters hundreds of positive conversions.

Tap Mango
Founded In 2012
Request for Free Demo Just a single click away
Industry Specific Automotive
Beauty
Clothing
Coffee Shops & Cafes
Consignment Shops
Entertainment
Food
Golf
Game Shops
Health & Wellness
Nutrition
Sport & Fitness and many others
Integrations POS Integration:
Vend
Square
LightSpeed Retail
Toast
Clover
Shopify
Open API and more
Pricing Plan Contact Sales Team
Real-time Benefits Customers Back-more often time
Acquire New customers
Generate Untapped Revenue
Seamless POS Integration
Clientele Supercuts
Nutrishop
TotalNutrition
Chocolate Factory
Metro PCS
Official Website https://www.tapmango.com/

10. Annex Cloud

Annex Cloud is a leading customer marketing platform for leading brands and retailers for engaging millions of customers at every scale with proven customer loyalty, referral marketing, and user-generated content software solutions for gaining more conversions.

Annex-Cloud
Founded In 2010
Availability for Demo Just a single click away
Top Features Customer Loyalty Cloud
Referral Marketing Cloud
User-Generated Content Cloud
Strategies Enhancement Customer Advocacy
Customer Engagement
Content Marketing
Merchandising
CRM & Customer Data
Offered Solutions Customer Acquisition
Conversion
Customer Retention and others
Industries Covered Retailers
Manufacturers
CPG
Hospitality
Telecommunication
List of Products Customer Loyalty
Online Loyalty
Omni-channel Loyalty
Social Loyalty
Gamification
Referral Marketing Programs
Visual commerce
Contests and others
Integrations eCommerce Platform:
Salesforce commerce cloud
Oracle
 SAP
Digital River
CRM:
Salesforce
Oracle 
Microsoft Dynamics
Email Services:
Oracle responses
Adobe Campaign and many more
Clientele Anastasia
HP
NBC Universal
Wilsons Leather and others
Official Website https://www.annexcloud.com/

11.CandyBar

CandyBar established in 2016, it offers customer loyalty rewards programs that bring back to customers for second, third and even twenty-fifth times and make them feel to purchase.

CandyBar
Founded In 2016
Free Trial Availability 30 Days
Top Features Unlimited stamps and customers
Instant customer feedback
Track program performance
Real-time customer activity
Reward Expiry reminders
Customer Referral program
Pre-paid packages
Pricing Plan Standard – 45$/Monthly
Enterprise – 3,999$/Yearly
Real-time Benefits Increase Repeat sales
Quick to set up in-store
Super easy to use
Advanced customer Insights
Quick Customer support
Suited Industries  Food & Drink
Retail
Salons & Spas
Florists
Pet Stores
Automotives
Clientele The Daily cut
The Mission Juice
FRUCE
NunSong Yee and etc..
Official Website https://www.candybar.co/

12. Perkville

Perkville provides all in one referral and rewards program that seamlessly integrates with POS, and helps for increasing referrals, retention ratio, and generates social media connections seamlessly.

Perkville
Founded In 2012
Availability of Free Demo Just a few clicks away
Top Features Branding
Earning
Redeeming
Referrals
Promotions
Social Media
Reporting
Multi-Location Capabilities
Security
Working Methodology Reward -> Integrate -> Retain -> Grow
Industries Solutions Yoga
Gyms
Retail
Salons
Featured Partners ABC Financial
Mindbody
LightSpeed
CSI software
Jonas Fitness
Motionsoft
Vend and many others
Pricing Plan Contact Sales Team 
Real-time Benefits Increase in Revenue
Keep customers engaged with custom rewards
More Social presence
Synchronized  Reward Programs
Clientele 02 Fitness
4Xercise4less and others
Official Website https://www.perkville.com/

13. Smile.io

Smile.io turns up hard-earned sales intro repeat customers, which maximizes customer acquisition effort and turn transactional sales into passionate brand advocates for your business.

Smile.io
Founded In 2012
Book A Demo Available on Request
Offered Products Points
VIP
Referrals
Smile UI
Smile Admin
Pricing Plan Starter –  $49/M
Growth –  $199/M
Pro –  $599/M
Real-time Benefits Fascinating User experiences
Easy & Intuitive programs
Seamless Integration
More positive conversions
Streamlining Sales operations
Partners Agency Partners:
BVACCEL
Retention + eCommerce fulfillment
Roswell Studios
Technology Partner:
MailChimp
KLAVIYO
Shopify
Shopify Plus
BigCommerce
Clientele Mpix
Evy’s Tree
Packlane
Polaroid
Inkbox and others
Official Website https://smile.io/

14. FiveStars

FiveStars spreads out local love by putting legs-in 2011; it supports local businesses for getting more rewarding in this fast era. FiveStars offers rewards likewise birthday, holidays, and even on your first ever visit. Isn’t it sounds enchanting?

FiveStars
Founded In 2011
Top Features Create unique reward Programs
Build customer Database
Connect to customers Automatically
Business Solutions Apparel
Bakery
Coffee
Restaurant
Retail
Salon, and Spa
Offered Products Customer Acquisition Management
Payments Management
Loyalty & Retentions
Marketing Automation
Promotions
Love Local Network
Clover Reward App
Pricing Plan Lite
Performance
Unlimited
Note: Contact the Sales team for pricing
Clientele Max Fit Sports 
A2 Comics 
Hideout Indoor Playground
Real-time Benefits Increase Retention
Improve Profit Margin
Significant Reward Programs
Official Website https://www.fivestars.com/

15. YotPo

YotPo loyalty program is in our most intellectual list, it offers an eCommerce loyalty platform that accelerates growth for customer reviews, visual marketing, loyalty programs, and referrals along with building brand impact by cultivating them to happy customers.

Yotpo
Founded In 2011
Availability for Demo On Request
Top Features Reviews & Ratings Management
Loyalty & Referrals
Visual Marketing
Consumer Insights Management
Integrations Shopify
Shopify Plus
Magento
Salesforce commerce cloud
BigCommerce
Google 
Instagram
Facebook and many others
Pricing Plan Free – Up to 50 Monthly orders
Premium – So much of big surprises with this package
Note: Contact the Sales team for demo and price
Real-time Benefits Increase sales with social proof
Create an impact on search & social
Deep understandable consumer insights
Helps for building better buyers journey
Clientele UNTUCKit
GoPra
Puravide bracelters
Everlast
Away and others
Official Website https://www.yotpo.com/

16. Kangaroo Rewards

Kangaroo proffers solutions that increase sales and helps you to drive traffic with powerful loyalty technology that motivates business objectives.

Kangaroo Rewards
Founded In 2009
Schedule Demo Just a one click away
Top Features Personalize brand strategy
Quick scan feasibility
Send out Automates relevant offers
Sales Measure| Management
Technical Support
Unlimited Marketing campaigns
Customer Acquisition referral module and others
Offered Products Customer Loyalty Programs
Customer Retention Programs
Languages supported English
François
Portuguese
Dutch
Pricing Plan Starts from $149/M
PS: You can customize a plan based on the need
Real-time Benefits Allows to engage more
Effective loyalty programs
Boost Peak-up sales timing, traffic booster
More positive conversions
Business Segments Restaurants
Grocery Shops
Health
Fitness
salons & Spas
Florist
Boutiques
Pet Shops
Retailers & Services
Online store and many others
Clientele VERT
Deport 74
Muscle Depot
Official Website https://www.kangaroorewards.com/

17. Open Loyalty

Finally yet importantly open Loyalty; it is all in one bunch of loyalty solutions that can be customized, scalable, and open source. It offers dedicated loyalty applications developed for large-scale projects proven by partners.

Open-Loyalty
Founded In 2017
Top Features 360 Customer View
Customers Segmentation
Omnichannel Tracking & Transactions
Reward Behaviour Understanding
Levels Management
Levels Gamification
Rewards Management
Advanced Targeting
Merchants Management
Offered Application Retail and eCommerce
Sales Departments
Mobile Loyalty applications
Startups
Loyalty Program Types OS Edition
Enterprise Edition
Language Supported German
Spanish
English
Pricing Plan Contact support team
Real-time Benefits Foster in the Market
Fully-flexed customizable
Developer Friendly
Flexible and Scalable
Defined Documentations
Partners Motherapp
ITC Group
Isobar
ScanTrust
Fisha
Cometari
Imagina
FLS and many others
Official Website https://www.openloyalty.io/

Final Recommendation:

Market necessities have risen up with the latest trends and demands, so being modernized is worth keeping, organizing rewarding programs for your loyal customers are the most salient thing to implement primarily. We have narrated valued, well-connected concerned behind reckoning on Loyalty programs. 

Although, eCommerce strategies play an essential role in retaining your loyal customers by pleasing their dictated needs. Hence, choosing the best eCommerce Loyalty tools deserving, at the same time identifying the best aka beneficial Loyalty programs is also important.

 Hope narrated Loyalty programs list will help you for attaining business goals, although if you’re in dilemma for relying upon the best loyalty tools or in search of real-time eCommerce web development consultation then draw closer to Us. 

Ronak Meghani, a co-founder of Magneto IT Solutions, has been closely working with B2B & B2C digital commerce Medium and Enterprise companies since 2010 and has helped 200+ brands for building / improve their online B2B and B2C ventures in the area of contemporary eCommerce OR Customer-centric next-generation digital commerce. He recommends and proposes a digital commerce platform aligned with your business vision and objectives.