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Founded in 2009, Diamond Boutique is an online jewelry store that specializes in selling diamond jewelry. They source diamonds from all over the world to provide their customers with the most unique and rarest of gemstones. They pride themselves on the fact that they produce high-quality products and make them available at affordable prices. They provide Engagement rings, Gemstone rings, Wedding Bands, and other jewelry items. This case study explores how Magneto created a new and improved version of the client’s existing online jewelry store which eventually helped them get more traffic and revenue.
To allay the problems faced by the client, a new jewelry eCommerce store was developed that had an updated UI and added functionalities. The aim of this online jewelry store development process was to make navigation easy for the visitors and make it convenient for them to buy their desired items. This was done by understanding the customer journey and creating a new UI that facilitated easier buying for the customers.
After the revamp, the client saw a considerable increase in their website traffic and customer retention. Because of the implementation of the new UI, the customers were able to find the desired products easily and that increased the overall satisfaction of the customer which in turn improved the reliability of the business.
The improvements in Diamond Boutique’s online traffic is a demonstration of Magneto’s capability in jewelry website design & development. Hiring a proficient jewelry eCommerce development company actually helps you attract more prospects towards your business and improve the overall digital presence of your business.
Magneto IT Solutions has been repeatedly recognized by the leading analytics agencies. This is due to our endeavour in finding the perfect alignment between design, customer experience and technology.
