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HayatMart

Omnichannel solutions, multiple integrations, and customer-centric solutions gave a good start at the initial period of the business.

Hayatmart

The ask

HayatMart is a start-up based out of Saudi, trading in home décor, kitchen ware, interior and exterior decorative items.

HayatMart was created with the belief in the power of redesigning a home. The idea was to invigorate our lives by redesigning our living spaces.

They wanted to create a transformative solution through home décor, with convenience being the primary factor.

Hayat Mart were specific about starting their business through online store. The concept was to serve customers at their leisure in today’s fast-paced world.

Common issues faced

  • Hayatmart had this new business idea, and they had gauged this opportunity in Saudi market.
  • They needed direction and ideation about how this can be implemented in digital store, what options are available for them and how can they be leveraged.
  • HayatMart selects every item with the utmost care, acting as a vehicle that exhibits the artists’ passion within homes.
  • Therefore, with their products, they wanted to create and give the same unique experience to the customers.
  • They wanted to have the loyal customer base through their products and services.
90

Increased Traffic

50

Increased Conversion

60

Increased Revenue

Hayatmart

Solution

  • We recognized their concept and advised HayatMart to develop an e-commerce website as well as a mobile application.
  • This not only kept the business running 24X7, but also addressed the convenient experience that HayatMart wanted to offer to their customers.
  • Customers can search and shop for products at any time, from anywhere, at their own convenience.
  • We added various loyalty programs, wallet facilities, referrals and integrations with integrations with ERP systems to synergise the experience for customers.
Hayatmart

Benefits

  • The omnichannel solutions we provide improve cohesion across all channels by allowing customers to engage with them via whichever channel they prefer. It delivers a consistent shopping experience regardless of where or when the client makes the purchase. It may be done via a computer or on a mobile device.
  • To The eCommerce store was integrated with the Xero accounting system. We also connected the inventory using ERP integration.
  • These integrations helped to automate bookkeeping, accounting, and inventory management. Automation provided cost optimization. The amount of additional labor, time, and effort required for these tasks was reduced, and the processes became more efficient.
  • We developed two ecommerce solutions for HayatMart, one global solution and one in Arabic. These efficiently serve different customer bases, i.e., local and global.
  • As HayatMart wanted to develop a loyal customer base, we also introduced customer loyalty programs and referral programs, where customers gained points from the purchases they made. They could earn points by referring others to the brand.

Facts & figures

HayatMart’s online business’ success can be measured by its consistently increasing sales and a huge number of happy customers. With increased trust, easier and more flexible buying options, customers are increasingly purchasing from HayatMart.

Hayatmart
Hayatmart

Mobile application

We developed a user-friendly app for HayatMart with modern features and an eye-catching UI/UX design. Placing orders through the app became incredibly convenient for customers, the interactive experience of the app has made the purchasing experience smooth.

Hayatmart

Take Away

This is a perfect example of how, in today’s digital world, businesses can launch markets through an eCommerce platform. With no initial investment in physical storefronts, huge cost savings can be made in the initial stage.
Here, by understanding the business requirements, Magneto IT solutions provided the most comprehensive eCommerce solution for HayatMart. By keeping the customer at the centre of the business, the solution was created and it paid off very well for HayatMart.

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