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Luxepolis is an Indian luxury apparel eCommerce store. It has been identified as one of the game-changing brands in the Indian luxury apparel industry. Luxepolis provides its customers the option to select from a wide variety of products exceeding 47,000 in number. They offer products from over 500 Indian and global luxury brands. They source their products from trusted sources from all over the world and make use of their excellent supply chain network to deliver the products to the customer. This case study explores how improving the User Interface of a luxury apparel online store can help bring in more revenue.
In order to take care of all the problems that the client was facing, thorough research was conducted to understand all the possible solutions that could be implemented. The ROI of all the possible solutions was calculated and then one of the solutions was selected and implemented.
The new fashion eCommerce store had a smooth UI and the website was also made mobile responsive to make it convenient for customers to access the client’s website. New functionalities were added that in turn improved the customer retention rate and their satisfaction as well.
After the changes were implemented in the eCommerce fashion website, the client saw a considerable increase in their website traffic. Also, because of the updates, the visitors did not drop out and they were able to convert lookers into buyers. They were able to improve their operations and efficiency with the automated systems that were implemented.
This case study points to the importance of taking the assistance of an experienced eCommerce development firm to develop your Clothing and Fashion eCommerce website. Having the right firm can make a difference in terms of expanding your business and going ahead of your competitors.
Magneto IT Solutions has been repeatedly recognized by the leading analytics agencies. This is due to our endeavour in finding the perfect alignment between design, customer experience and technology.
