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Ashrafs W.L.L was established in 1913 and is considered as one of the oldest and esteemed distributors and retailers of Bahrain of all time. They are having multiple outlets and malls across various cities in Bahrain, and were successful in building a strong client base across different gulf countries. Lot of international customers were reaching their sales team on the phone and placing the orders, even sometimes they need to visit their offices to check on the order. This becomes one of the reason ashrafs wanted to build eCommerce platform so that their customers can have the ease to do the ordering from their homes and offices. They wanted to automate the online process, where the consumers can go through their product categories and can make efficient purchase.
Ashrafs, who are pioneers in selling wholesale and retail products in multiple industries for Kingdom of Bahrain. Magneto has developed a native mobile application and Ecommerce store for Ashrafs. Magneto helped client to develop a new online portal with highly user friendly UI design and vertical scrolling.
Ashrafs have thrived due to its business agility and by staying ahead with advanced technology and trends. The brand has heavily invested in curated collection of electronics, homeware and FMCG products which draws the impressive customer base in the web store. Keeping in mind the customers as their greatest assets they have received appreciations and numerous awards and the store has now endured a special place in the hearts of the people.
A user-friendly app equipped with the latest features along with an amazing UI/UX design was created for Ashrafs. The simplicity in design of the app has made the consumer experience seamless as it is extremely convenient to place orders from the app.
This case study demonstrates the cascading efforts that were put by Magneto IT Solutions and accompanied client about accelerating their online business and enabling high-performance solution with a proven and structured methodologies.
